Name: Adam Ferrier

Country: AU

LinkedIn: https://au.linkedin.com/in/adamferrier

Bio: Adam Ferrier is the founder of Thinkerbell, an Australian creative agency ranked #1 in the world by BestAds in 2021. He is the author of *The Advertising Effect: How to Change Behaviour* (Oxford) and *Stop Listening to the Customer: Try Hearing Your Brand Instead* (Wiley). Adam has won a Cannes Gold Lion, a Gold Effie, and created the idea behind the WARC World Innovation Prize (2013).

Is an interview episode available: Yes